Honda

Photo: Ivan Meneses

Unlocking a New Journey

Leveraging the impact of five selected influencers, Honda wanted to promote the launch of their Certified Pre-Owned (CPO) Spanish website. We focused on creating authentic and evergreen content that resonated with the Latino community, emphasizing the features and benefits of Honda's CPO program.

CAMPAIGN MANAGEMENT

LEAD PRODUCER

PHOTO PRODUCTION

VIDEO PRODUCTION

Production

Merging Authenticity & Inclusivity

We initiated the campaign by outlining a comprehensive strategy to ensure a seamless collaboration between Honda and the influencers. Developed a clear plan for content creation, emphasizing authenticity, and aligning the influencers' unique styles with the messaging around the CPO website launch.